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Marketing Communications Sr. Planner - Kroger

Company: General Mills
Location: Cincinnati
Posted on: April 18, 2019

Job Description:

General Mills is reshaping the future of food. We believe food makes us better. It nourishes our bodies, brings us joy and connects us to each other. As one of the world's leading food companies, General Mills operates in more than 100 countries and markets more than 100 consumer brands, including Cheerios, Nature Valley, Betty Crocker, Yoplait, Annie's Homegrown, Old El Paso, Epic Provisions, Blue Buffalo and more. Are you passionate about the future of food? You've come to the right table. We want the very best talent to help lead something big.

Shopper marketing team activator leading events and brand partnership work with General Mills brands at our 2nd largest customer, Kroger.

* Lead execution of General Mills retailer shopper marketing programs and tactics

* Foster strong working relationships with sales and marketing team members

* Attend customer meetings and foster strong working relationships with Kroger and external partners

* Develop shopper marketing plans and presentations

* Oversee creative briefs, timelines, budgets, etc. in support of shopper campaigns

* Conduct data/event analysis

* Maintain account level shopper marketing budget

* Additional duties as assigned

Bachelor's degree

2-4 years of Shopper Marketing/Promotion experience

ADDITIONAL SKILLS/EXPERIENCES

* History of collaboration with cross-functional teams and agency partners; ability to build strong relationships and influence

* Strong communication skills (written/verbal/presentation)

* Project management expertise, digital knowledge, partnership experience, and great activation skills

* Communication strategy & planning

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General Mills is an Equal Employment Opportunity Employer. Women, minorities, veterans and individuals with disabilities are encouraged to apply to any General Mills employment opportunities.

Keywords: General Mills, Cincinnati , Marketing Communications Sr. Planner - Kroger, Advertising , Cincinnati, Ohio

Click here to apply!

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