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Vice President, Client Services

Company: TC Industries Of Canada Company
Location: Cincinnati
Posted on: February 25, 2021

Job Description:

The Vice President of Client Service will be located in Chicago, IL or Cincinnati, OH, reporting into Empower's headquarters in Cincinnati, OH. He/she is responsible for the overall strategy and execution of all marketing channels. This individual is the key conduit between agency teams and the client. The right candidate should be a strategic, disciplined, and innovative thinker, and have a broad understanding of Research, Marketing & Brand Strategy, Brand Activation/Execution, Word of Mouth Marketing, Digital, Content, Media, and Measurement & Analytics. This role will be responsible for directing our clients' budget toward the most profitable long-term strategies that drive results. He/she will be responsible for organic growth with existing clients and supporting business development efforts when needed. This person will guide and lead cross-functional teams while working with internal and external partners that support our clients' businesses. Both traditional and digital media experience - as it relates to planning and buying - are essential. The right candidate will come with a strong understanding and working knowledge of the media industry.Responsibilities:

  • Manage and lead teams to bring creative and strategic thinking to every plan/project, provide goals and objectives and develop appropriate tactics to drive results
  • Delegate when appropriate to allow others to develop problem solving & decision-making competencies
  • Coach/mentor others by providing appropriate and timely feedback, creating an environment of trust, and fostering relationships that positively impact company culture
  • Work with Practice Leaders to develop compensation arrangements (including contribution margin goals), maintain a thorough knowledge of clients' business/customers, understand their marketing objectives to develop and measure the client's Return on Investment (ROI), Return on Objective (ROO), etc. and recommend ways to improve media/marketing efficiency and effectiveness
  • Assist in the development and presentation of annual client P&L and compensation agreements, oversee account profitability, and deliver Client Satisfaction Action Plans
  • Responsible for client satisfaction and financial health of the business including owning top to top relationships with clients.
  • Ensure the clients' media and marketing needs are addressed and analyzed to develop an effective media/marketing strategy
  • Maintain awareness of relevant industry and market trends, report key insights regarding those trends and communicate to the client appropriate action steps regarding those insights
  • Responsible for Empower points-of-view on new and key media/marketing tools and apply ideas and concepts for the client
  • Partner with the New Business team by assisting/attending pitches, working with Specialists to develop strategic media recommendations, and providing resources as neededEducation, Experience & Skills:
    • Bachelor's degree in Business, Marketing or equivalent knowledge & experience
    • 10+ years' experience developing traditional, digital and experiential marketing strategies, managing holistic programs and media campaigns in a Marketing Agency environment is required
    • Must have a proven track record in building consultative relationships at the C-Suite level
    • In-depth knowledge of MS Office applications and media platforms
    • High energy, passionate, curious, confident, tenacious in learning and shows initiative to research new ideas
    • Superior communication skills, creative problem resolution skills and the ability to manage multiple priorities simultaneously

Keywords: TC Industries Of Canada Company, Cincinnati , Vice President, Client Services, Executive , Cincinnati, Ohio

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